India’s festive season has ignited a powerful surge in the auto sector, with leading carmakers Maruti Suzuki and Hyundai Motor India reporting exceptional sales on the first day of the nine-day Navratri festival.
Maruti Suzuki, the country’s largest car manufacturer, recorded an overwhelming 80,000 customer inquiries and delivered close to 30,000 vehicles on Day 1 alone. This remarkable sales momentum highlights the strong consumer sentiment and demand revival in the Indian automotive market during the festival season.
Hyundai Motor India also registered its best single-day performance in five years, clocking 11,000 dealer billings. This significant milestone underscores Hyundai’s strong brand appeal and the strategic success of its festive marketing and dealership engagement programs.
Both automakers have capitalized on the high festive footfall, offering attractive discounts, flexible financing, and new model launches to lure buyers. The robust demand signals a major boost to Q3 auto sales and reinforces the festive season’s importance in driving India’s passenger vehicle market growth.
As consumer confidence rises and demand strengthens, the Navratri success for Maruti Suzuki and Hyundai could set the tone for a record-breaking festive quarter for India’s auto industry.
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